The brand's collections are present in 850 points of sale around the world, including multi-brand boutiques and department stores. In the spring of 2021, Furla inaugurated Furla Progetto Italia.įurla operates a modern omnichannel structure, integrating the different physical and digital touchpoints. In 2020 Furla unveiled a new store concept in Milan. In 2019, the company declared to use only faux fur in its collections. In 2018, Furla acquired the manufacturing plant Effeuno Srl in Tuscany in the same year, Furla’s sales more than doubled up to 513 million euros, and the company finalized the acquisition of the retail distribution network in China. In 2015, Furla opened Palazzo Furla in the heart of Milan, Italy’s fashion capital. In 2013, Furla started to manage its distribution in Hong Kong, Macau, and China, and as a consequence, it recorded exponential growth in Asia. In 2012, Furla opened its first flagship store in Bangkok, creating a new sophisticated store concept. In 2008, Giovanna Furlanetto established Fondazione Furla in order to support emerging talents. At the beginning of the 90s, Furla started to open stores and branches around the world: Japan, the USA, Spain, the UK, Germany, Hong Kong, and China. In the same decade, Furla released the first collection of bags. Starting from the 70s, Aldo Furlanetto was supported by his children Carlo, Paolo, and Giovanna Furlanetto. In 1955, the first Furla store was opened in Bologna, nowadays still operating. Furla was founded in Bologna in 1927 by Aldo Furlanetto to initially deal with the distribution of products and fashionable ladies' accessories via wholesale.
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